Minard’s and McKenna cleaned up at the 2015 Abex Awards!

Marketing Award:

Gene & Susan Minard

MINARD’S LEISURE WORLD, MINARD’S STEADFAST HOMES

Gene and Susan Minard and their company Minard’s Leisure World received two awards. The first was a Marketing Award sponsored by Handy Special Events.

Minard’s Leisure World of Weyburn sells more than just RVs – they sell the RV lifestyle. Committed to topnotch product selection, a sales approach that puts customers before commission, and great service, the company writes and voices all of its own radio ads in-house, and holds the extensive “Dreamin’ of Summer” Sale in February and March at EVRAZ Place in Regina.

– STEVE MCLELLAN, CEO, SASKATCHEWAN CHAMBER

Whitney, responsible for internal marketing at Minard’s Leisure World, shaped the awards around the annual “Dreamin’ of Summer Sale.” The 2014 sale was targeted at building the brand and exposure. There was a number of tactics in place to ensure it’s success – from radio advertisements, online advertisements, and Facebook ads – the event was a huge success. Minard’s Leisure World sells the RV Lifestyle, differentiating them in their market.

Look_Blog_Abex_Mckenna-06

Young Entrepreneur of the Year Award:

Steve McKenna

MCKENNA DISTRIBUTION, LUXURY GRANITE, R&M FLOORING

This young entrepreneur, working with diligence and excellence, could not be more deserving to win this award. Steve McKenna propels his companies to success. In three decades, he has built three successful businesses.

By age 30, Steve McKenna had successfully started two companies in Regina, McKenna Distribution Limited, and Luxury Granite. The most recent expansion, R&M Flooring, based in Waterloo, Ontario, occurred in 2014. Driven, ambitious, knowledgeable and passionate, Steve strives to be a positive influence in the community he serves.

– STEVE MCLELLAN, CEO, SASKATCHEWAN CHAMBER

The three unique sister companies McKenna has created have grown exponentially since their origins. His hard work and talent allow him to build this industry, as well as being a husband and father to small children. While he knew he was a contender, he was surprised and thrilled with the result:

It was shocking it was a bit of a whirlwind. It was about fifteen minutes from when I received the award and sat down in my chair, and it felt like two seconds… It is nice to get the nod and recognition.

– STEVE MCKENNA, MCKENNA DISTRIBUTION

Steve went on to say that sometimes, as an entrepreneur, you think about these awards and write them off thinking “I’d rather get the order, or grow my business,” but the actual win was much more thrilling and rewarding than he had anticipated.

Business of the year:

Gene & Susan Minard

MINARD’S LEISURE WORLD

Kathy from Minard’s tells us what a surprise it was for the whole team to have won this award! There was such excitement, and the team felt great! While every finalist is considered for this award, it was not front and centre in their minds that they could win.

While all of the Finalists were very deserving, Minard’s won out as Business of the Year. They’re a cornerstone business in their community, and known province-wide for quality and service.

– STEVE MCLELLAN, CEO, SASKATCHEWAN CHAMBER

 

We are so proud of the remarkable teams at both Minard’s and McKenna, and so thrilled to have partnered with them. Share with us, and celebrate their success.

Look_Blog_Abex-06

Making Good People Successful

Tell us what you think.